Which new technologies will have what influence on tomorrow's business models? Which ones should be used, observed or neglected for the time being? And what must be taken into account when using them? In order to be able to answer these questions in a well-founded manner and within the framework of the development of future-proof business models, we focus on the targeted use of new technologies within the framework of Technology Excellence. In this way, we want to ensure that technologies follow a (customer) problem, contribute to its solution and are thus used in a targeted manner and in the interests of social and economic change.
Company building
New, digital initiatives and business models often differ fundamentally from existing business in terms of content and organization. New business is therefore usually established outside the organization in a separate, legally independent unit. As a rule, initial product concepts and entry strategies for the market launch are already available at this point. Nevertheless, there are numerous delays and operational "construction sites" due to foundation-technical and -legal aspects. In order to counteract these risks and to support the market and customer side of the business model to be established in the best possible way in product development and marketing, precisely fitting organizational and IT infrastructures must be established. In addition, targeted partnerships are considered in order to cover selected company-wide topics or relevant expertise through partners. The aim here is to be able to concentrate internally on the core disciplines and competencies and to increase corporate efficiency in the long term.
Business incubation
Business Incubation targets supporting companies / start-ups from the process of developing ideas all the way to the company foundation in tandem with "established" companies. The focus is on the successful implementation of a sustainable business model and the resulting acceleration of company growth. 4C divides business incubation into three elementary disciplines. In addition to the joint consideration of potential startup ideas and the definition of an incubator program, the access provided by 4C to an extensive network of different industries and expertise plays a crucial role in your success. We are happy to support and advise you in the identification of business potential and the successful and sustainable implementation and launch.
An overview of current top topics
Our experts for Technology Excellence
Get in touch with us through Xing or LinkedIn
+

Joerg Bassen
Master of Engineering and Business Administration
At 4C you will not encounter consultants corresponding to usual stereotypes. And certainly not in the person of Joerg Bassen, who - as an engineer - stands for the principle of gravity, that means a down-to-earth attitude, objectivity, careful consideration and thorough analysis. Not only our clients benefit from his “engineer’s viewpoint” and his distinctive analytical skills, but also our internal knowledge exchange and qualification activities for our consultants. In CIO Advisory, Jörg Bassen is our specialist for all CIO topics and the alignment of corporate IT to an efficient, modern and innovative IT service organization. In addition, he develops innovative, digital business models for companies in the Digital Business Innovation Competence Center and anchors them in organizations and IT systems. His consulting focus areas include IT strategy, IT control, digitalization strategy, and digital business model analysis and development. He has extensive experience in various industry sectors.

Felix Hesse
M. Sc. Industrial Engineering and Management
What are tomorrow's business models? How will companies make their profits in the future? What spaces will digitization open up? Felix Hesse is already asking himself these questions today: With his pronounced passion for digitalization topics, Felix supports his customers in questioning their existing business models and making them fit for the future. His sense of customer needs and, above all, his sense of smart solutions help him to do this. Felix focuses on the development of innovative digital services and products and sees himself as an innovation driver - especially when it comes to creating added value for his customers. In addition, he is an expert in business model development and in "finding" new sources of revenue. For him, this is perfectly combined in the "Digitization" Competence Center.

Joerg Bassen
Master of Engineering and Business Administration
At 4C you will not encounter consultants corresponding to usual stereotypes. And certainly not in the person of Joerg Bassen, who - as an engineer - stands for the principle of gravity, that means a down-to-earth attitude, objectivity, careful consideration and thorough analysis. Not only our clients benefit from his “engineer’s viewpoint” and his distinctive analytical skills, but also our internal knowledge exchange and qualification activities for our consultants. In CIO Advisory, Jörg Bassen is our specialist for all CIO topics and the alignment of corporate IT to an efficient, modern and innovative IT service organization. In addition, he develops innovative, digital business models for companies in the Digital Business Innovation Competence Center and anchors them in organizations and IT systems. His consulting focus areas include IT strategy, IT control, digitalization strategy, and digital business model analysis and development. He has extensive experience in various industry sectors.

Felix Hesse
M. Sc. Industrial Engineering and Management
What are tomorrow's business models? How will companies make their profits in the future? What spaces will digitization open up? Felix Hesse is already asking himself these questions today: With his pronounced passion for digitalization topics, Felix supports his customers in questioning their existing business models and making them fit for the future. His sense of customer needs and, above all, his sense of smart solutions help him to do this. Felix focuses on the development of innovative digital services and products and sees himself as an innovation driver - especially when it comes to creating added value for his customers. In addition, he is an expert in business model development and in "finding" new sources of revenue. For him, this is perfectly combined in the "Digitization" Competence Center.