A new "Chief" is in the city. If the CIO had still taken years to prove its existence and its contribution to value, the question of the role of the Chief Digital Officer (CDO) on board board is hardly questioned today and is already a fact in many industries. The CDO's tasks and rather the competences of a CDO should be discussed in detail, but there is a great deal of overlap with the existing business areas and their structures of responsibility as expected. The independent position of a CDO is also not established, but the role in personnel management is allocated to existing executives such as the CIO.

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Case study on agile product development at a financial services provider - with structured creativity to innovative services

The Lean Service Creation approach to developing digital product ideas for a Pure Digital Player in the financial services industry.

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Case Study - on the way to digital transformation with innovative services for the digital further development of the existing business model

Insight into the digitalization in a German retail bank: Development & implementation of a personal finance management application as well as business model definition & anchoring

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Joerg Bassen
Hans-Martin Schneider
Dr. Manuel Iserloh